Publicity for your brand
Joining the dots ...
to reach the people that matter to you
and achieve effective communication
Trust in your aspirations
Public Relations is all about trust:
- My trust that the information we share is genuine
- Your trust in a strategy I provide
- The trust that we earn in the media and with stakeholders
- The trust of people who matter to you
My commitment is to help you achieve your brand aspirations.
Communication is key to ensuring you deliver the messages that you want to achieve about you, your products and your business.
I wanted to launch a year-long community initiative through my company, RSM Domestic Appliances, as a way of helping people who get overlooked by society. I asked Carol Miller to provide the scheme with Public Relations that would help generate interest and publicity in the initiative and the company. Carol’s knowledge and experience were invaluable in developing the messaging around the project, RSM Community Support Scheme. Her diligence and professionalism was invaluable in ensuring constant communication and helped to encourage support from other local businesses as well as interest from Woking Borough Council. This included a visit to RSM’s outlet in Knaphill, Surrey, by the Mayor of Woking and resulted in RSM winning recognition as a finalist in the BBC local Hero award 2017. Our community support received regular local newspaper coverage and articles in the trade press. Carol also provided support for our website and collaborated with our sales and marketing team.
Knowing very little about PR, I needed the support of an expert to help with my business launch and establish a local presence for my new small business. My first experience of it was not positive but having met Carol at my local BNI chapter, it was obvious that not only was she an expert but she was very well connected and we shared some mutual contacts. In spending some time with Carol, it was very apparent that she has a highly creative mind and is quick to identify different ‘angles’ and approaches to help benefit me and my business. She is well known locally within the ‘media world’ and knows various contacts. Within two weeks of our one to one meeting, Carol had secured a local newspaper article in the ‘Woking Mail/Surrey Advertiser’ and an expert ‘slot’ commenting on local radio (BBC Surrey Breakfast show). It has been refreshing, fun and a great learning experience working with Carol Miller and I would have no hesitation in recommending her to anyone looking for PR support for their business. Carol has a great depth of knowledge and experience to draw upon but is able to craft a bespoke solution to fit the needs of any business.
Carol has helped guide me and provide me with invaluable advice regarding my start-up Beanbag Coffee (www.beanbaggedcoffee.com). Her insight on all areas from pitches, to branding, to dealing with suppliers, was all amazing. Carol literally helped my business to get off the ground. Can’t thank her enough
Thanks to Carol’s presentational skills, our first ever newsletter was transformed from a plain text into something truly special, a real boost for our charity’s image
Initially we asked Carol to raise our local profile and recognizing the potential to take our PR further as a company that has ambitions to grow nationally and internationally, she has increased media and public awareness within our local and regional community. She has also increased our profile within the industry and the wider business community. The added benefit has been to build the confidence and pride of our team, especially as finalists in the Surrey Business Awards. I expect that we will be reaping the rewards of her for some time to come.
Like so many small businesses we sometimes need specialist services that we don’t have in-house and often struggle to do everything ourselves because we also need to keep our overheads as low as possible. Having your help and advice enabled us to both reach our local market and publicise our services and business achievements in the most cost-effective way. Thank you – we look forward to working with you again.
I needed to reposition my business to highlight the benefits to the businesses I work with. Carol sat down with me and asked me lots of questions to pull out what it was I needed to say. She then put the words together, helped me think about ways to frame the message and embed that narrative. I am constantly referring back to the words she put together for me and reusing them in all sorts of context to help ensure my message is clear and consistent. Thank you, Carol!